After a CEO transition, the YMCA of Greater Indianapolis was faced with a stalled capital campaign. In order to get their campaign back on track, they turned to Bruce Berglund and Donor by Design Group to conduct a development audit. More than a feasibility study or campaign readiness assessment, the development audit brought together a team of experts from other YMCAs along with the staff and volunteers of the Indianapolis YMCA.

“The development audit helped us recalibrate the entire campaign,” explains Michele Goodrich, Executive Vice President and CDO  for the YMCA of Greater Indianapolis. “The process provided our team with the opportunity to look at our situation in new ways and come to conclusions together. As a result of meaningfully involving our staff and volunteers in the process, we now have a greater level of engagement and enthusiasm for the campaign.”

The Board of Directors approved all of the recommendations from the audit, and the Y has been implementing them faithfully.  The YMCA of Greater Indianapolis is now poised to launch a campaign to support the development of two new branch facilities enabling them to serve more kids and families than ever before.

Michele concludes: “they not only bring a high-level of fund-raising expertise, they also take the time to teach you and your volunteers how to think through the process. They don’t come in with a “packaged campaign strategy”, they customize their consulting relationship to suit your organization’s unique situation.”