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It’s kind of an uncomfortable question: Have you ever failed? Has your campaign missed the mark? Did you ever have to scramble for a Plan B – or Plan C? I’ve been there. And while it hurts like heck in the moment, you learn as much, or more, from failures than success. What have I learned?

Many of our clients across the country are preparing for the start of their annual or year-end giving campaigns. Among one of the most important “to-do’s” is to get the right campaign volunteers in place before a single dollar is raised.